TikTok is a popular social media platform that allows users to create and share short videos. Since launching in 2017, TikTok has grown rapidly in popularity, emerging as one of the most widely used social apps among Generation Z. As of January 2023, TikTok has over 1 billion monthly active users worldwide.
Reaching 1,000 followers on TikTok is considered an important milestone for creators. While the initial follower count may seem small compared to other platforms, 1,000 dedicated followers represents a core audience that regularly engages with your content. It shows you’ve built an engaged community that enjoys your videos. This core following acts as a foundation to reach wider audiences organically or through TikTok’s algorithms.
Verification Badge
One of the perks of reaching 1,000 followers on TikTok is the potential to get verified with a blue checkmark badge. According to TikTok’s help center, a verified badge means TikTok has confirmed the account belongs to the authentic person or brand it represents. Verification gives users confidence they are viewing legitimate accounts.
However, the 1,000 follower threshold does not guarantee verification. TikTok has a verification application process creators must go through and meet other engagement metrics beyond follower count. So while 1,000 followers opens the door to apply, verification is not automatic. Still, reaching 1,000 followers is an important milestone on the path to potentially getting verified in the future.
Access to Analytics
One of the biggest perks of reaching 1,000 followers on TikTok is gaining access to expanded analytics and insights. With over 1,000 followers, you unlock the ability to view detailed analytics on your TikTok account through TikTok’s Creator Portal or third-party analytics tools.
The analytics provide helpful data to optimize your content and growth. For example, you can view traffic sources to see where your views are coming from (For You page, hashtags, etc.). You can also analyze audience demographics like age, gender, geos, and devices. The Content tab shows metrics for each individual video including views, likes, comments, shares, traffic sources, and more (Source).
Third-party analytics tools like Keyhole allow you to dive even deeper into metrics like watch time, audience retention, top-performing videos, and more. With access to analytics, TikTok creators can make data-driven decisions to create better content that resonates with their audience (Source).
Livestreaming
TikTok Live allows creators to broadcast live video to their followers in real time. With TikTok Live, creators can go live at any time to interact with followers through comments and gifts. Live videos on TikTok allow for real-time engagement and a more personal connection between creators and their audience.
To go live on TikTok, creators need to have at least 1,000 followers. This follower requirement ensures that creators have an established audience before accessing the live streaming feature. Once a TikTok account hits 1,000 followers, the option to “Go Live” will appear in the app. Creators can then schedule and start live broadcasts for their followers.
TikTok Live comes with features like real-time commenting, virtual gifts, and live viewer counts to make streams more interactive. Fans can purchase and send virtual gifts to support their favorite creators during live broadcasts. Overall, TikTok Live gives creators a way to engage an audience in real time once they reach 1,000 followers.
Source: https://statusbrew.com/insights/how-to-go-live-on-tiktok/
Swipe Up Link
One benefit of reaching 1,000 followers on TikTok is gaining access to the “swipe up” link feature. This allows you to add an external link that viewers can swipe up to visit from within your TikTok videos.
TikTok’s swipe up link provides a seamless way for viewers to access external websites and content from a TikTok video. To use this feature, you must have at least 1,000 followers. With over 1,000 followers, a new option will appear in the “Link” section when posting a video, allowing you to add the external link.
The swipe up link presents opportunities to drive traffic, sales, and engagement through linking your videos. For example, you could link to your online store, blog content, email list sign-up, etc. However, links should provide value for viewers and enhance the video experience.
Ad Revenue
One way creators can monetize their content on TikTok is through ad revenue. Once a creator hits 1,000 followers on TikTok, they become eligible to join the TikTok Creator Fund which allows them to earn money from ads displayed on their videos (https://www.spiralytics.com/blog/how-to-monetize-tiktok/). The amount a creator earns depends on the views, engagement, and overall performance of their videos. Generally, TikTok pays around $0.02 to $0.04 per 1,000 video views to creators in the program.
Reaching 1,000 followers is an important milestone for monetization features like the Creator Fund. With this base of followers, TikTok sees potential in a creator’s account and opens up options to start generating ad revenue directly from the platform. Overall, building an engaged audience that regularly interacts with videos is key for creators looking to maximize earnings through TikTok’s monetization programs.
Brand Partnerships
Reaching 1,000 followers on TikTok makes you eligible for brand partnerships, where brands collaborate with creators to produce sponsored content. Brands are always looking for influencers on TikTok who can help promote their products or services. Having over 1,000 followers signals you have an established audience that engages with your content.
According to TikTok’s branded content policy, creators must disclose sponsored content by enabling the branded content tag. Creators are responsible for ensuring branded content complies with laws and regulations. Branded content cannot promote illegal, dangerous, or deceptive behavior.
Sources:
https://www.tiktok.com/legal/page/global/bc-policy/en
Creator Fund Access
One of the main benefits of reaching 1,000 followers on TikTok is gaining access to apply for the TikTok Creator Fund. The Creator Fund is a program from TikTok that pays creators for making engaging videos on the platform. In order to be eligible to join the Creator Fund, creators must meet certain requirements:
First, they must have at least 1,000 followers on TikTok. So crossing this follower threshold allows creators to meet the minimum requirements to have their application considered.
In addition, creators must be 18 years or older, post original content in line with TikTok’s community guidelines, and have at least 10,000 video views in the past 30 days. They also must reside in an eligible country, which as of 2023 includes the U.S., UK, France, Germany, Spain, and Italy.
Once accepted into the fund, creators can start earning money based on the engagement their videos generate. TikTok determines payouts based on factors like number of video views, shares, comments and more. It provides a way for popular creators to monetize their content and be rewarded for consistently producing quality videos that resonate with the TikTok community.
So in summary, hitting 1,000 TikTok followers means creators have reached the threshold to apply for the Creator Fund and can start earning money from TikTok for their top-performing content if accepted.
Sources:
https://www.backstage.com/magazine/article/tiktok-creator-fund-explained-how-to-join-75090/
https://metricool.com/tiktok-creator-fund/
TikTok Gifts
TikTok allows fans to send virtual gifts to their favorite creators during livestreams. These virtual gifts are called “TikTok Gifts” and allow fans to show appreciation and support for creators they love. To be eligible to receive TikTok Gifts, creators need at least 1,000 followers on TikTok and must be based in a location where TikTok Gifts are available (not all areas have access yet).
Fans can purchase virtual coins in the app to exchange for gifts. There is a wide selection of different gift options to choose from, ranging in price from 100 coins to 30,000 coins. The virtual gifts appear on screen during the livestream with fun animations and sounds. TikTok Gifts are a great way for creators to monetize their content and build deeper connections with their most loyal fans. Having over 1,000 followers opens up this unique feature on the platform.
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Conclusion
In summary, reaching 1,000 followers on TikTok unlocks several key features for creators. The blue verification badge gives you an air of authenticity and legitimacy. Access to analytics provides valuable insight into your audience and content performance. Livestreaming opens up new revenue opportunities through virtual gifts and brand partnerships. The swipe up link allows you to drive traffic to your website or other social platforms. You also gain the ability to monetize through the TikTok Creator Fund, brand sponsorships, and ad revenue sharing. For creators looking to turn TikTok from a hobby into a business, hitting 1,000 followers represents an important milestone. It means your account has reached critical mass and now has access to the tools needed to continue growing your audience and earning money. Reaching this goal signifies you have an engaged community invested in your content. Having 1,000 followers won’t make you an overnight viral sensation, but it lays the foundation and credibility needed for long-term TikTok success.