TikTok Shop is a new feature that allows TikTok creators to easily sell products directly through their TikTok profiles. If you’re looking to buy products from your favorite creators, searching TikTok Shop is easy. Here’s a step-by-step guide on how to search TikTok Shop:
1. Open the TikTok App
First, open up the latest version of the TikTok app on your mobile device. TikTok Shop is only available in the mobile app at this time.
2. Navigate to the Shop Tab
At the bottom of the screen, you’ll see a row of tabs – click on the one that says “Shop.” This will take you to the TikTok Shop homepage.
3. Browse Featured Shops & Products
On the Shop homepage, you’ll see featured TikTok creator shops along with their products. Scroll through to browse the latest shops and featured products.
4. Search for Products
To search for a specific product, tap on the search bar at the top of the Shop screen. Type in keywords for the item you’re looking for, like “skincare” or “makeup.”
As you type, you’ll see suggested products and shops pop up below the search bar. Tap a suggestion to go directly to that item.
5. Search for Shops
You can also search for specific TikTok creator shops. In the search bar, type the username of the TikTok creator whose shop you want to visit.
Their shop profile will appear in the results, tap on it to browse all of their available products.
6. Filter Your Search
To narrow your search results, tap on the “Filters” button underneath the search bar. Here you can select filters like:
- Price range
- Category (beauty, fashion, home, etc)
- Rating
- Ships to
Tap the filters that fit what you’re looking for, then tap “Show results” to apply them.
7. Sort Your Search Results
You can also sort your search results in different ways to make browsing easier. Tap the “Sort” button and choose to sort by:
- Recommended
- Trending
- Highest Price
- Lowest Price
- Highest Rating
- Newest Arrivals
8. Follow Shops
When visiting an individual TikTok creator’s shop profile, you can tap the “Follow” button to follow their shop. This will make it easier to find their shop profile and keep track of any new products they launch.
Following a shop will also add their products to your main TikTok Shop “Following” feed. So new arrivals from shops you follow will all appear in one place.
9. Share Products
See a must-have product in someone’s shop? You can easily share it by tapping the share arrow on any product. Select if you want to share as a TikTok video, message, or copy link.
Sharing helps get the word out about products you love from creators on TikTok Shop!
10. Add to Favorites
As you browse TikTok Shop, you’ll come across some products you absolutely love. Mark these by tapping the heart icon to add them to your Favorites.
You can revisit all your favorite products and shops in the Favorites tab on the Shop page. It makes it easy to keep track of things to come back and purchase later.
11. Make a Purchase
Once you’ve found a product you want from TikTok Shop, tap on it to go to the product page. Here you can see all details, view the shopping policies, and make your purchase.
Tapping “Add to Bag” will take you to the checkout process. Follow the prompts to enter your shipping address and payment information to complete your order.
12. Get Support
If you ever run into any issues searching or ordering on TikTok Shop, you can get help through the app. In TikTok Shop, tap your profile icon > Settings > Help & Support.
Here you can find FAQs, or tap “Message us” to get in touch with TikTok Shop support.
Key Tips for Searching TikTok Shop
Here are some top tips to master searching for products on TikTok Shop:
- Follow your favorite creators’ shops so you never miss new product launches.
- Use relevant keywords like product type, brand name, or TikTok username.
- Filter by category or price range to narrow your search.
- Sort by Recommended, Trending, or Newest Arrivals to find the best products.
- Share stand-out products with friends and give feedback to creators.
- Use Favorites to easily keep track of products to revisit later.
Benefits of Buying on TikTok Shop
Shopping directly from creators on TikTok comes with some great benefits, including:
- Exclusive products – Find special edition, limited run products.
- Shoppable videos – Instantly purchase featured products.
- New drops – Early access to just-launched items.
- Recommendations – Discover new products based on your interests.
- Authenticity – Support and connect with your favorite creators.
TikTok Shop FAQs
Here are answers to some frequently asked questions about TikTok Shop:
What countries is TikTok Shop available in?
As of now, TikTok Shop is available in select markets including Southeast Asia, the United Kingdom, the United States, and more. The full list of eligible countries is expanding over time.
How do I know if a creator has a TikTok Shop?
Look for a “Shop” tab on creators’ TikTok profiles, or a shopping bag icon on their videos. Tapping on either will take you to their shop.
Can I shop on TikTok without an account?
You can browse TikTok Shop without an account but must log in to your TikTok account to complete purchases.
Is shopping on TikTok safe?
TikTok Shop offers industry-standard encryption and data privacy protection. As always, only make purchases from verified creators you trust.
How do returns and refunds work?
Return and refund policies vary by individual shop. Be sure to check shop policies before completing a purchase.
Shop Top Creators on TikTok
Some of the most popular creators to shop on TikTok Shop include:
- Addison Rae – @addisonraee
- Charli D’Amelio – @charlidamelio
- Khaby Lame – @khaby00
- Loren Gray – @lorengray
- Spencer X – @spencerx
- Tabitha Brown – @iamtabithabrown
- The Ellen Show – @theellenshow
TikTok is making it easier than ever to discover and shop products from your favorite creators. Follow the steps above to start exploring TikTok Shop today!