What are custom stickers on TikTok Live?
Custom stickers allow TikTok Live creators to spice up their broadcasts with unique animated stickers. These custom stickers go beyond the standard stickers offered by TikTok, allowing broadcasters to express their own personal flair and brand identity.
With custom stickers, a TikTok Live host can upload their own images to display during a livestream. These could include brand logos, custom illustrations, or anything else that represents the broadcaster’s channel. When applied during a live video, the custom sticker will animate and float around the screen overlaid on top of the live content.
Viewers see these stickers in real-time as they watch the livestream, making them an interactive way to engage the audience. Broadcasters can strategically place stickers to highlight reactions, emphasize key moments, or just for fun visual effects. It’s an easy way to incorporate original artwork and liven up any TikTok Live broadcast.
Why use custom stickers on TikTok Live?
Custom stickers allow TikTok Live creators to engage with their viewers in creative and interactive ways. When enabled, viewers can purchase and send custom stickers during a livestream. This gives fans a chance to get the creator’s attention and stand out in the comment feed.
According to TikTok’s help center, custom stickers are a fun way for creators to interact with their viewers. Fans enjoy sending their favorite creators personalized stickers as a way to show appreciation and support 1. The stickers pop up prominently on the stream, giving viewers satisfaction from actively participating.
Creators can also monetize custom stickers. Fans purchase sticker packs starting at 5 coins (about $0.99) and a portion of the sales go to the creator. This presents an incremental revenue stream on top of TikTok’s standard gifting and tipping options.
In summary, custom stickers allow a more immersive and interactive viewing experience. They are a win-win for both creators and fans.
How to enable custom stickers for your TikTok Live
To be able to use your own custom stickers during a TikTok Live broadcast, you first need to enable the custom stickers feature in your TikTok account settings. Here are the steps to enable custom stickers:
1. Open the TikTok app on your mobile device and go to your profile by tapping the “Me” icon in the bottom right.
2. Tap the three-line menu icon in the top right corner, then select “Settings”.
3. Select “Livestream” from the list of settings.
4. Toggle “Enable custom stickers” to the on position.
Once you have enabled custom stickers, you will be able to add your own custom stickers during your live broadcasts. The feature allows you to upload your own sticker images to use exclusively during your lives. This allows you to personalize your streams and make them more engaging for viewers.
Enabling custom stickers is the first required step before you can start adding your own stickers on TikTok Live. It allows TikTok to give you access to your own sticker management system within the app. Be sure to enable it in your account settings if you want to use custom stickers on your live videos.
Creating your own custom stickers
The easiest way to create your own custom stickers for TikTok Live is to use a graphic design or image editing app. Some popular options include:
- Adobe Photoshop or Illustrator – These professional design apps allow you to create stickers from scratch using shapes, text, and imagery. You can adjust dimensions and export formats.
- Canva – This free online design tool has pre-made sticker templates you can customize with your own text and images.
- Procreate (iPad) – A powerful drawing and illustration app with brush tools to design original stickers.
- GIMP – An open-source, free image editor similar to Photoshop.
Design your stickers to stand out and reflect your brand identity. Consider using your channel logo or iconic visuals associated with your content. Keep stickers fun and playful for the TikTok audience. Make sure stickers are formatted as PNG files with transparent backgrounds for the best quality.
Stick to recommended dimensions of 100×100 pixels for individual stickers. Arrange multiple sticker designs in a single 500×500 pixel sheet for easy uploading. Double check Image requirements in TikTok Studio.
Uploading custom stickers to TikTok
Once you’ve created your custom stickers, you’ll need to upload them to TikTok to be able to use them in your lives. Here are the steps to upload custom stickers to TikTok:
1. Open the TikTok app and tap on the ‘+’ icon to open TikTok Studio. This is where you can create and manage your content.
2. Tap on ‘Stickers’ at the bottom.
3. Tap on the ‘+’ icon in the top right corner to upload your stickers.
4. Select the sticker files you want to upload from your phone’s storage. TikTok supports PNG, JPEG, GIF, and MP4 file formats for stickers.
5. After selecting the stickers, tap ‘Upload’ and your custom stickers will now be available in TikTok Studio to use during your lives.
That’s it! Once your custom stickers are uploaded to TikTok Studio, you can easily access them from the stickers tray during any live broadcast and place them anywhere on your video.[1]
Adding custom stickers during a TikTok Live
Once you’ve uploaded your custom stickers to TikTok, you can easily access and use them during a live broadcast. Simply follow these steps:
1. When you are live streaming on TikTok, tap the stickers icon on the bottom left of the screen. This will open up the stickers tray.
2. In the stickers tray, tap on the ‘My Stickers’ tab. This is where all of your uploaded custom stickers will be located.
3. Browse through your custom stickers and select the one(s) you want to use. You can tap on a sticker to add it to the broadcast.
4. Drag the sticker around on screen and reposition it wherever you like.
5. Repeat steps 2-4 to add multiple custom stickers during your live stream.
That’s all there is to it! With just a few taps, you can easily spice up your TikTok Lives and engage your audience using your own creative custom stickers.
Best practices for using custom stickers
When using custom stickers during your TikTok Lives, it’s important to follow some best practices to maximize their effectiveness and impact. Here are some tips:
Place stickers strategically. Don’t just randomly place stickers – put some thought into where you position them on the screen. Place stickers near your face or in areas of empty space to make them more visible. Avoid covering up important parts of the video.
Use relevant stickers. Pick stickers that are directly related to what you’re talking about in the moment. Using a random sticker for no reason can be confusing. Time your stickers to coincide with topics.
Don’t overdo it. Stickers work best when used sparingly and purposefully. Too many stickers clutter the screen and diminish their impact. Use just a few stickers at key moments.
Encourage engagement. Clever use of stickers that encourage viewers to follow, like, comment, etc can boost engagement.
Rotate stickers. Don’t use the same few stickers over and over. Take advantage of your full sticker library and frequently rotate through different options to keep things fresh.
Check placement on mobile. Preview stickers on a mobile device to ensure size and placement looks good on smaller screens.
Follow TikTok’s sticker guidelines https://www.tiktok.com/creators/creator-portal/en-us/community-guidelines-and-safety/tiktok-stickers-design-guideline/. Make sure any custom stickers meet requirements.
Custom Sticker Ideas
When creating custom stickers for your TikTok Lives, it helps to come up with creative and engaging sticker ideas to attract more viewers. Some popular custom sticker ideas include:
- Holiday-themed stickers – Create stickers for major holidays like Christmas, Halloween, Valentine’s Day, etc. Add your own spin with inside jokes or themes related to your brand.
- Event stickers – Make custom stickers for big events like concerts, movie premieres, album releases, or even your own events.
- Emoji stickers – Put your own twist on popular emoji icons or make up your own fun emoji combinations.
According to TikTok creator @meganliwang, brainstorming sticker ideas as a team can lead to more creative concepts. Think about current trends, topics your audience cares about, and your own unique personality or brand. The possibilities are endless for custom stickers that will make your TikTok Lives more engaging!
Custom sticker limitations
When creating custom stickers for TikTok Live, there are some limitations to be aware of in terms of file size and number of stickers allowed. According to TikTok’s guidelines, each custom sticker image file can be up to 1 MB in size. The maximum dimensions for a sticker image are 1080 x 1080 pixels 1.
In addition, each TikTok account is limited to one set of up to 20 custom stickers at a time. You cannot upload multiple sticker sets. If you want to change your custom sticker set, you will need to delete your existing stickers before uploading a new set. Keep these limitations in mind when creating and uploading custom stickers to maximize their impact during your TikTok Lives.
Promoting custom stickers
One great way to promote your custom stickers during a TikTok Live is to inform your viewers that you have special custom stickers available. When you first go live, announce that you have custom stickers for viewers to use and explain how they can access them. You can periodically mention the custom stickers throughout the broadcast as well so new viewers are aware of them.
You can also use custom stickers as part of giveaways or contests during your livestream. For example, you could tell viewers that anyone who uses your custom stickers during the live will be entered into a drawing to win a prize. This incentivizes viewers to try out your fun custom stickers. Just be sure to follow TikTok’s contest rules if running any promotions.
Getting creative with custom stickers helps make your TikTok Lives more interactive and exciting. Let your audience know about the special custom stickers you designed and encourage them to use these fun extras during your broadcasts.
