What Are The Limits For TikTok Accounts?
TikTok allows users to have up to 5 accounts registered on a single device, according to their policies [1]. However, each account must be registered with a different phone number or email address in order to meet TikTok’s requirements. Users cannot have multiple accounts that use the same contact information.
People have multiple TikTok accounts for a variety of reasons. Some maintain separate accounts for different interests or types of content they produce. For example, keeping personal and professional content separated. Others may create region-specific accounts to target particular countries or languages. Some users simply want backup accounts in case their main one gets banned or suspended.
Creating A Second TikTok Account
It is possible to have multiple TikTok accounts on the same device. To create a second account, you will need to use a different email address and phone number than your first account. Here are the steps to make a new TikTok account on the same device:
1. Download the TikTok app if you don’t already have it and open the app.
2. Tap on the profile icon in the bottom right corner.
3. Tap on the “+” icon in the top right corner.
4. Select “Create Account”.
5. Enter your email address and phone number that are different from your first account. You can use the same username if it’s available.
6. Follow the rest of the prompts to set a password and complete your profile.
Once you have two accounts set up, you can easily switch between them. Here’s how:
1. Tap on your profile icon.
2. Tap on your username at the top of the screen.
3. Select the account you want to switch to.
With just a few taps, you can toggle between accounts seamlessly. This makes managing multiple TikTok accounts easy, even if they are on the same device. Just be sure each account has its own unique email and phone number.
Managing Multiple TikTok Accounts
Managing multiple accounts on TikTok takes some extra steps compared to using just one account. Here are some tips for keeping multiple accounts organized:
Logging in and out of accounts: To switch between accounts, first log out of your current account by tapping the “Profile” icon and selecting “Log out”. Then log back in with the username and password for the other account you want to access.
Keeping accounts separate: Give each account a distinct username and profile photo to help avoid mixing them up. Also be careful not to like, comment, or follow/be followed from the wrong account.
Posting from different accounts: When creating new posts, check that you are in the right account before uploading content. It’s easy to accidentally post from the wrong profile if you have multiple accounts open.
Overall, managing multiple TikTok accounts takes some vigilance to keep organized. Create distinct identities for each profile, and double check which account you are using before interacting with any content.
Why Have Multiple TikTok Accounts?
There are a few key reasons why someone may want to have more than one TikTok account:
Separating personal and professional content – Many people like to keep their personal TikTok account separate from an account used for promoting a business, brand, or profession. This allows you to target content more specifically.
Posting different types of content – Multiple accounts enable you to separate content into distinct niches or styles that may appeal to different audiences. For example, you could have one account for funny videos and another for educational content.
Managing multiple businesses or brands – If you operate multiple businesses or brands, having dedicated TikTok accounts for each allows you to cultivate a unique presence and followers.
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The Pros Of Multiple Accounts
There are some advantages to having multiple TikTok accounts. The main benefits are:
Creative freedom – With separate accounts you can explore different niches, aesthetics, and content styles without confusing your audience. You’re not locked into a single brand.
Wider audience reach – Multiple accounts allow you to segment audiences and tailor content accordingly. You can target different demographics or test different strategies.
Compartmentalizing content – Keeping certain content enclosed in one account prevents it from negatively impacting another. For example, you may want to separate professional and personal content.
According to some users on Reddit, having multiple accounts has helped them grow faster by targeting different niches and audiences [1]. There can be creative freedom without the downsides of confusing an existing audience base.
The Cons Of Multiple Accounts
Having multiple TikTok accounts comes with some potential downsides that users should be aware of before creating additional accounts.
One major con is that it can be harder to grow a large following on multiple accounts. When you split your content across different accounts, it dilutes your audience and makes it more difficult to build up a fanbase compared to focusing on a single account.
This also ties into how having multiple accounts is more time consuming. Managing separate accounts takes extra effort, especially if you want to actively maintain and post engaging content to each profile. It essentially doubles the work needed to be successful on TikTok.
There are also potential compliance issues to consider. According to TikTok’s terms of service, each individual is only allowed one account. Having multiple accounts tied to a single phone number or email address could get flagged by TikTok and lead to account suspensions or bans.
Overall, while multiple accounts can be beneficial in some cases, the added difficulties of growing each profile, increased time commitments, and compliance risks are significant cons that users should weigh carefully.
Best Practices
To take full advantage of multiple accounts while remaining aboveboard with TikTok’s policies, users should follow some best practices:
Link your accounts in your bio – Make it clear in your bio that you have multiple accounts for different niches so users know it’s you. You can say “Also follow my account @xyz for more craft videos.” This shows transparency.
Use different niches or purposes for each account – Having multiple accounts in the same niche can appear like you’re trying to game the system. Focus each account on a specific topic or purpose.
Keep consistent branding – Use the same profile photo and handle style across accounts so your personal brand is recognizable. Consistent branding also reinforces that it’s still you behind the accounts.
What Does TikTok Say?
TikTok’s official policy states that users can have multiple accounts, however there are some restrictions in place. According to TikTok’s help center article on content violations and bans, the platform may restrict or permanently ban accounts if attempts are made to avoid a restriction or ban through alternate accounts.
If an account is banned, TikTok may also ban associated accounts to enforce their policies. Permanent bans are often issued for severe or repeated violations of community guidelines. Temporary restrictions may be applied if violations are less serious. Users can appeal bans through the app or website.
Overall, having multiple accounts is allowed but discouraged if the intent is to circumvent restrictions. TikTok aims to maintain integrity through enforcing policies equally across linked accounts. As long as accounts follow guidelines, having more than one account is permissible according to TikTok’s official stance.
Alternatives To Multiple Accounts
There are some alternatives to having multiple accounts that allow you to segment your content without creating entirely separate accounts:
Using hashtags and features to categorize: You can use hashtags and features like playlists to organize different types of content within a single account. For example, create playlists for different topics like “Dance Videos,” “Comedy Skits,” or “Recipe Ideas.” Or use hashtags like #dance, #comedy, #food in your captions.
Posting different content types on one account: Rather than make separate accounts, you can post different types of content on a single account. This allows your whole audience to discover different sides of your brand while keeping everything in one place. Just be sure to use features like playlists, highlights and hashtags to categorize.
With strategic organization, you can segment content within a single account. This avoids the hassles of juggling multiple accounts.
Summary
In summary, while TikTok does not explicitly prohibit having multiple accounts, there are some limitations and potential downsides to consider. The main benefits of having a second TikTok account include being able to separate different types of content and audiences, test out new niches or brands, and get a fresh start if your main account is restricted. However, managing multiple accounts can be time consuming and you risk spreading yourself too thin if you can’t maintain the same level of engagement.
The ideal TikTok user who would benefit from a second account is likely someone who has built up a following in one niche but wants to expand into another without confusing their audience. For example, a fitness influencer who wants to start posting about their love of gaming. However, regular users who just want to start fresh may be better off deleting and remaking a single account.
In the end, while multiple accounts are allowed, it’s best to carefully consider whether the extra work is worth it for your goals on TikTok. Having two high-quality accounts that play to different audiences can be beneficial. But more than that risks spread you too thin.
